Why Online Reputation Management is important for Small Businesses
Small business owners and entrepreneurs might be inclined to think of online reputation management as brand management, and to a certain extent they would be correct. ...read more»
Should you use Instagram or Pinterest as part of your Business Social Media Content Strategy?
In today's marketing landscape, no one is questioning whether or not social media should play a role in a company's overall strategy. Social media marketing can ...read more»
Don’t Be Unresponsive to Responsive Web Design
The proliferation of mobile devices has changed the way people interact with the world around them. The last 12 months has seen the web move forward ...read more»
Grumpy Cat Wins Copyright Case... Still Won’t Smile.
Internet sensation Grumpy Cat, the feline face that launched a thousand memes, just had his day in court – and won. The sour puss was awarded $710, ...read more»
Five Reasons Your Mobile Strategy May Not Be Working
Too often marketers make costly mistakes when it comes to mobile that can result in unnecessary lost customers and lost revenue. Here is an infographic, courtesy ...read more»
The Importance of Responsive Design Today
"Mobile to overtake fixed Internet access by 2014" was the huge headline almost a decade ago by Mary Meeker, an analyst at Kleiner Perkins Caufield Byers ...read more»
Challenging Stereotypes In Visual Communication
Historically, advertising has never been too concerned with being offensive. When it comes to visual communication, the ultimate goal is to make sure that product makes ...read more»
10 Sure-Fire SEO Strategies for Getting Out of a Traffic Slump
Some people get a dopamine kick every time someone likes or shares their Facebook posts. Some get it from the number of ️hearts they get on ...read more»
The Marketing Mix and 4 Ps
Understanding How to Position Your Market Offering... What is marketing? The definition that many marketers learn as they start out in the industry is: Putting the ...read more»
Snapchat Attacks 'Fake News'
Snapchat aims to remove fake, age-inappropriate content and is issuing new guidance to publishers in an effort to clean up content on Discover, demanding that posts ...read more»