Five Reasons Your Mobile Strategy May Not Be Working
Too often marketers make costly mistakes when it comes to mobile that can result in unnecessary lost customers and lost revenue. Here is an infographic, courtesy ...read more»
The Importance of Responsive Design Today
"Mobile to overtake fixed Internet access by 2014" was the huge headline almost a decade ago by Mary Meeker, an analyst at Kleiner Perkins Caufield Byers ...read more»
Challenging Stereotypes In Visual Communication
Historically, advertising has never been too concerned with being offensive. When it comes to visual communication, the ultimate goal is to make sure that product makes ...read more»
10 Sure-Fire SEO Strategies for Getting Out of a Traffic Slump
Some people get a dopamine kick every time someone likes or shares their Facebook posts. Some get it from the number of ️hearts they get on ...read more»
The Marketing Mix and 4 Ps
Understanding How to Position Your Market Offering... What is marketing? The definition that many marketers learn as they start out in the industry is: Putting the ...read more»
7 Reasons Your SMS Marketing Is Under-Performing
As you probably know by now, SMS marketing is an amazing tool for any business to utilize in order to grow their customer base tenfold. In ...read more»
Your Buyer Has a Name
B2B companies that use personas are twice as likely to exceed lead and revenue goals as those that don't. Marketers are responsible for getting to know ...read more»
Do Young People Prefer Print Marketing?
It may seem counter intuitive, but we were not completely surprised to see that in the results of a new study on direct marketing, for certain ...read more»
The Psychology of Rewarding VIPs
Who are the real VIPs in your organization? The answer is simple: Your highest performing salespeople and those loyal customers who consistently buy your products. It ...read more»
Email Marketing - 7 Tips For Growing Your List
Let’s be honest, email marketing is one of the most powerful ways to grow your business. Email conversion rates are 40x those of Facebook and ...read more»